Hello readers, HIGHLIGHT, yes HIGHLIGHT, all of you must be surprised to see why we are focusing on this single term so immensely. Well without consuming your much time behind this secret we would like to inform you that now you should make yourself familiar with watching this specific word on your [...]

So after panda which was launched in February 2011, there is a fresh update by Google in town and that is Penguin. Google has given this official name to the webspam algorithm and it released on Tuesday. Google periodically changes these algorithms which are called as updates .After panda; it’s a [...]

According to a research conducted by Google reveals that search advertising collaborated with SEO can result in an incredible lift in search ad clicks. Optimizing other areas of your online presence can contribute to your search campaign’s performance significantly .Thus successful search advertising [...]

Recently Google has announced that it will start to penalize those websites which are engaged in over optimization practices. In today’s post we will discuss about some changes that you should make to your SEO practices in order to avoid this type of penalization. Check them out –    Authentic [...]

Visitor intelligence makes you to collect information from the search data that you are capturing at the time visitors come to your site. This information can be used later for analysis, prioritization and segmentation of your visitors and leads. This includes more than the basic information which [...]

I believe that twitter is one of the best platforms to give your customers great services and support, but because of ignorance many companies are unaware of this big advantage. Today we will discuss few ways through which you can use your twitter account as a powerful tool of providing terrific services [...]

Now Facebook users will be able to download an expanded archive of the history of their Facebook account. Yes! Its possible now as company has expanded download your information feature to include additional categories like friend requests which you have made, previous names and IP addresses you logged [...]

Here are some new and refreshing ways to look at measuring not just on SEO but also on earned ,converged and business related metrics- Matching Value To Traditional Metrics Of SEO – While ensuring that you measure traffic from search engines as how many pages receive visits and how many keywords [...]