Google Instant: Some Insight

September 7 was a day full of suspense for every of the habitual users that visit Google every morning. The witnessed a doodle that made no sense to them neither did it have any information associated to it. A few hours later than September 7th, Google came up with an excellent new product with the name of Google Instant. The new enhancement produced search results the moment you started typing news. Google claims to be pushing the limits of technology in order to get you a better developed infrastructure and perhaps better search results.

Google Insight has certainly made searching a lot lighter and better. The simple phenomenon that forced Google come up with Google Insight was the fact that people usually type slower than they could type. It usually takes 300 milliseconds between two keystrokes yet it takes 30 milliseconds to look at another part of the same page. Google took up this phenomenon and helped you scan results amidst your typing.

You are going to get the perfect content in pretty less time then you used to spend before as you are going to start getting results displayed even before you hit the “Search” button. This helps Google as well in one way actually as the pace with which you type helps Google formulate the type of feedback that you are wishing to have. Keep on scrolling keywords until you get to have the perfect results as per your choice.

Google Instant ensures the following benefits:

  • Faster Searches: You get to have better results in less time as the search results appear even before you end up typing. Google instant gets you your desired results saving 2-5 seconds in every search.
  • Better predictions: Prediction supports help guiding you to the content that you are looking for. This might sound interesting but most of the time you are not sure with what you might actually look for in order to get the results that you need. The prediction tools help you getting quality predictions related to your results. Once you get to have your needed content, you can click on the result and stop typing.
  • Paced up results: This is the best part of it: you get results appeared in just a few moments rather than the conventional search that took time. The combination of different events in this entire search makes your job easier as you get to have suggestions, predictions, instant search results and everything that you might need to save your time. By the time you have typed the full phrase, you would have wasted a lot of your time.

The latest features are available in all the latest editions of browsers produced around the world. Every latest version of Firefox, Internet Explorer, Safari, Chrome, Opera and others have developed the technology that helps Google Instant work better. In addition to just that, you need to have a quality internet connection to constantly ping Google with the keyword required. The new technology does not work well on sluggish connection.


Vikas Singal, Co-founder and CEO of Ribbun Software, is a well known expert in the industry of search engine marketing. Since 2002, Vikas has been involved in developing successful search engine and social media marketing campaigns for large and small businesses.

Leave a Reply