The Asian search: SEM in an international platform

The Asian search: SEM in an international platform

In countries like South Korea, China, Thailand and India, mobile search has become a formidable force for SEM. Iprospect conducted a study/survey regarding search methods and attitudes of major Asian countries. 11 markets were chosen for the study from China to New Zealand. According to the study, a [...]
Reasons why the New Google Keyword Research is much better

Reasons why the New Google Keyword Research is much better

There had been some controversial issues regarding the new Adwords Keyword Tool. There has been a massive overflow of complaints as to why there is a great deal of variance in the volume projections compared to the old one. The beefs are said to be substantial since there is overpaying on buying keyword [...]
Top hotspots for marketing to watch out for in 2011

Top hotspots for marketing to watch out for in 2011

The holiday season is nearing its end and most are optimizing their marketing and making plans for executing bigger ones for the coming year. If you are one of those people, consider these areas that are worth looking into: The Local space is starting to make a move with the buzz of the near acquisition [...]
What’s for breakfast? An interesting connection between meals and blogging

What’s for breakfast? An interesting connection between meals and blogging

Chris Brogan has quite an interesting idea that you might really want to take advantage of if you are a blogger. A blog tends to be something of a job for someone but it does not have to remove the passion that we have for the blog and for our audience. Brogan proposed an idea that is quite interesting, [...]
Pleasing everybody or nobody

Pleasing everybody or nobody

Seth Godin has yet other interesting words of wisdom that does not just appeal to marketing and media but also in real life. He always makes his ideas quite profound but undeniably grounded. It is pretty interesting what he is trying to share to us in this particular post that he shard on his blog. [...]
The emotional appeal: amazing recent ad campaigns in publishing

The emotional appeal: amazing recent ad campaigns in publishing

Advertising can sometimes look over the top and sometimes it does not work out the way we wanted it to be. A unique vision should be executed with a unique method. That means using the bet and not the most. Ideas are concentrated in order to achieve the idea that can encapsulate the whole concept or [...]
Finding your platform

Finding your platform

In anything in the world, in seeking careers or building a blog, we need to know what our platform is and how to effectively use it. I technological aspects, the platform can be an operating system that we use to use the computer and do task. In human aspects, a platform is much more flexible and more [...]
The web psyche: understanding the consciousness to create better web influence

The web psyche: understanding the consciousness to create better web influence

Web enthusiasts have a crucial dilemma to address. Bloggers all over the cyberspace all want to be seen and heard. Some blogs tend to engage readers more than other. Others tend to be abandoned very easily. What influences us does not necessarily translate to our conscious being. Our understanding may [...]
Use Twitter to “Get Hired”

Use Twitter to “Get Hired”

Ever wondered about scoring a job through Twitter? Yes! It is practical now as Twitter has turned out to be the name that can help you do anything. There are even accounts posting vacancies online. Facebook and YouTube are other great sources of being hired. Tweet like you know it all: Your words matter [...]