Understand The Hitches In Link Creation Through Guest Posting In Different Social Media Platforms

Link creation is one of the most essential parts of the search engine optimization process. It has great significance in the success of an online website success and visibility in the search engines. Creating organic or natural backlinks to the website can not only enhance the traffic but also can improve the search engine rankings for the website. One of the most popular methods of link creation is the use of guest posting for the webmasters. Through guest postings, webmasters care able to build links that can enhance the web presence as well as lead niche target audience to follow the posts on a regular basis leading to enhanced networking. There are many hitches that are involved in successful link creation through guest postings which one needs to avoid for achieving optimum results from the same. It is therefore very essential to understand the dynamics that can enhance the success of guest postings and give optimum results for your efforts.

Guest posting is a consistent and synergetic activity that the writers must give highest priority to. It is very vital to understand the need for providing the relevant and interesting contents to the audience and the target site. Identifying the relevant and compatible blogs that share the same idea and though is very vital for the blog guest post to attract the attention of the audience. Posting contents on blogs that are not relevant to the subject of your post can render the post useless. It is very essential to understand the need of the audience and provide contents that match their need and interests. One way to create contents for the guest post is to collate all relevant and interesting information on a consistent basis which later can be recreated based on the audience demand and need to create synergy of thought. Guest post can lead to successful link creation when the contents shared match the current need of the audience and help them in making successful and informed decision. Customizing the guest posts based on the audience need and demand would help enhance its success and acceptance level.

It is very essential to provide enough time for the guest post to receive the much needed acceptance and attention. For the guest posts to get placed require time which most writers do not provide leading to the failure of the guest post to achieve the desired results. By understanding the average time required for the guest posts to get posted on the blogs or the website, writers can enhance their productivity levels to match the need of the target site leading to effective link creation. It is also very essential to ensure that the guest posts are shared with enough number of prospects. This can be done by effectively sharing the posts through the social network for enhanced link creation and acceptance. It is also essential to shortlist the prospects before designing the posts to ensure high success ratio.

It is very critical to measure the effectiveness of the guest post based on the number of hits, reach, wins and rejection to optimize the same based on these critical success parameters. It is very essential to identify the critical success factors, the most relevant contents to be shared, where to emphasize more for future guest posting effectiveness leading to natural link creation for the business website. One of the most prominent hitches that the writers face is the non identification of the target audience based on the set goals and objectives that the target site wants to achieve, It is very vital to identify the target audience and seek compatibility of the same with the target site that would be writing guest post for. By doing this you would be able to align the objectives with that of the target site leading to creation of natural links to the website and success of your guest post.


Vikas Singal, Co-founder and CEO of Ribbun Software, is a well known expert in the industry of search engine marketing. Since 2002, Vikas has been involved in developing successful search engine and social media marketing campaigns for large and small businesses.